WithinWP podcast: Humans, agents, and authenticity: rethinking search and sites in WordPress with Alex Moss

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In this episode of Within WordPress, Remkus sat down with Alex Moss – Manchester-based SEO veteran, agency owner, and Principal SEO at Yoast – to explore how WordPress, SEO, and AI are colliding in real time. They cover idea-making and product risk, why optimism beats doom, and what tools like “OpenClaw” and Grok mean for everyday users versus developers.

You’ll hear practical multi-LLM workflows, how non-technical folks (including parents) are changing research habits, and where Yoast leans on ICPs to guide content. They look ahead to an agent-first web: data integrity, artifacts/markdown, and deeply personalized delivery – plus where WordPress fits.

Along the way: diagnosing an old Mercedes with an LLM, turning kids’ drawings into coloring pages, and speed-building ad‑free PWAs with Claude.

We wrap on authenticity, IRL experiences, jobs, and even AI, ASI, and faith – staying curious and optimistic.

First upcoming events

SEO for beginners webinar
14 October 2026

Learn the essentials to start SEO confidently and boost your site’s visibility.

Spotlight 2026
October 13, 2026

Team Yoast is Attending, Speaking, Sponsoring at Spotlight 2026! Click through to…

Keep an eye on our site and social media to stay up-to-date.